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Results 1-10 of 36 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2006
The marketing trends of Sri Lankan tea exportation
Wanninayake, W.M.C.B.
;
Dissanayake, D.M.R.
2016
Employer Branding and its Impact on Developing Sales Force Commitment in Pharmaceutical Industry in Sri Lanka
Jayawardene, M.U.
;
Wanninayake, W.M.C.B.
2011
Antecedents of Customer Base Brand Equity: Empirical Evidence from Beer Industry in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
2013
Pricing economic value of organic rice under dichotomous choice framework: An environmental perspective
Wanninayake, W.M.C.B.
;
Shantha, A.A.
2012
The Impact of Brand Personality on Customer Patronizing Behavior: with special reference to the supermarket industry in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
2006
Celebrity advertising and consumer behavior
Weerasiri, R.A.S.
;
Wanninayake, W.M.C.B.
2006
The impact of In-store environment on consumer store choice decisions in Sri Lankan supermarkets
Wanninayake, W.M.C.B.
;
Dissanayake, D.M.R.
2007
A comparative study of service quality and customer service in public sector and private sector commercial banks
Wanninayake, W.M.C.B.
;
Dissanayake, D.M.R.
2015
Impact of Key Purchasing Determinants on Purchase Intention of Hybrid Vehicle Brands in Sri Lanka, an Empirical Study
Karunanayake, R.K.T.
;
Wanninayake, W.M.C.B.
2011
Impact of Advertising Appeals on Brand Loyalty: Special reference to the Commercial banking Industry in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
Discover
Author
5
Chovancova, M.
4
Dissanayake, D.M.R.
1
Dabare, P.U.I.
1
Damayanthi, W.A.I.
1
Ekanayake, I.
1
Fernando, D.V.M.
1
Hansamali, Teshala
1
Herath, H.M.R.P.
1
Jayasinghe, D.T.
1
Jayasinghe, Darshana T.
.
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Subject
3
Brand Loyalty
3
Purchase Intention
2
Advertising Appeals
2
Brand loyalty
2
Brand personality
2
Emotional Appeals
1
: eWOM, Fast Food Restaurants, Pu...
1
Advertising
1
Aftersales Service Quality
1
Beer Industry
.
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Date issued
7
2020 - 2021
23
2010 - 2019
6
2006 - 2009