The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka

dc.contributor.authorNadeeka, H.S.
dc.contributor.authorWeerasiri, R.A.S.
dc.date.accessioned2015-11-17T04:15:12Z
dc.date.available2015-11-17T04:15:12Z
dc.date.issued2015
dc.identifier.citationNadeeka, H.S. and Weerasiri, R.A.S. 2015. The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka, In: Book of Abstracts, 1st International Conference on Branding and Advertising- 2015 (W.M.C. Bandara Wanninayake and Others Eds.), p 18. The International Institute of Knowledge Management, Colombo, Sri Lanka.en_US
dc.identifier.isbn978-955-4903-25-8
dc.identifier.urihttp://repository.kln.ac.lk/handle/123456789/10334
dc.language.isoenen_US
dc.publisherThe International Institute of Knowledge Management, Colombo, Sri Lankaen_US
dc.titleThe impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lankaen_US
dc.typeArticleen_US

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