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Browsing ICAM-2017 by Subject "Advertising Revenue"

Browsing ICAM-2017 by Subject "Advertising Revenue"

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  • Ray, K. (Department of Marketing Management, University of Kelaniya,Sri Lanka., 2017)
    The Indian advertising business has evolved from being a small-scaled industry to a full-fledged one. The advertising industry in India is projected to be the second fastest growing advertising market in Asia after China. ...

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