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Browsing Junior Research Symposia by Author "Patabandige, S.S.J."

Browsing Junior Research Symposia by Author "Patabandige, S.S.J."

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  • Factors that Impact on Customer Switching Behavior of Sanitary Napkins with Special Reference to Sri Lankan Market. 
    Somarathna, S.B.D.L.; Patabandige, S.S.J. (Department of Marketing Management, University of Kelaniya,Sri Lanka., 2017)
    The research was implemented with the objective of identifying factors that impact on customer switching behavior of sanitary napkin with special reference to Sri Lankan market. To accomplish the desired objective conceptual ...
  • Impact of Credit Card Service Quality for Customer Loyalty 
    Senarathne, G.H.H.S.; Patabandige, S.S.J. (Department of Marketing Management, University of Kelaniya,Sri Lanka., 2017)
    Banks are trying to win customer loyalty by providing better quality services. This study examines the relationship of service quality with customer loyalty in banking sector specially credit card industry. In this research ...
  • A Study of Consumer Adaptation in Organic Food Market in Western Province 
    Kumara, L.V.D.R.; Patabandige, S.S.J. (Department of Marketing Management, University of Kelaniya,Sri Lanka., 2017)
    The Organic Food demand is increasing all over the world and considered to be superior in quality compared to conventionally produced products. These products have been proved for preventing health hazards. When comparing ...

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