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Home
Commerce and Management
Symposia & Conferences
Junior Research Symposia
Student Research Conference on Marketing(SRCM)
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Student Research Conference on Marketing(SRCM)
Permanent URI for this community
http://repository.kln.ac.lk/handle/123456789/17158
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4G Routers
1
Above the line advertising
1
Abstract Appeal, Brand Attitude, Concrete Appeal, Construal Level Theory (CLT), Green Product Knowledge, Purchase Intention
1
Accessibility, Content & Website Layout, Customer Loyalty, Privacy & Convenience, Speed of Delivery
1
Active approach
1
Actual and Ideal Self-Image, Brand Personality, Purchasing Intention
1
Ad Irritation, Goal Impediment, Negative Experience, Online Ad Avoidance, Privacy Concern, Retargeting
1
Adaptability, Marketing Function, Purpose, Volatile Market
1
Adoption
1
Adventure Tourism, Consumer Perceived Values, Tourism Marketing Mix, Visitor Satisfaction
1
Adventure Tourism, Revisiting Intention, Tourist Satisfaction, Travel Purpose
1
Advertisement, Attractiveness, Celebrity Endorsement, Credibility
1
Advertisements, Celebrity Endorsement, FMCG Industry, Purchase Intention
1
Advertising
3
Advertising and promotion,
1
Advertising Appeals
2
Advertising Credibility, Affirmation, Authenticity, Purchase Intentions, Trust
1
Advertising Spending, Brand Image, Entertainment, Familiarity, Fast Food Industry, Purchasing Industry, Social Image, Social Media Advertising
1
Advertising Value, Casual Fashion, Facebook Advertising, Purchase Intention, Young Consumers
1
Advertising, Buying Decision, Consumer Buying Behavior, FMCG Industry, TV Advertising
1
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